Companies of all sizes want to look into the future. Smaller companies are typically more agile in implementing ideas than larger companies. But if you have many employees, you can fall back on a larger reservoir of ideas. To tap this potential, Roche organised a conference. In the house of the music festival we were allowed to accompany this year’s TMo CrossLab. We developed an EventApp that supported the conference in all digital areas: surveys, SocialWall, 1-to-1 meetings, gamification, AskTheSpeaker, agenda and electronic ticket.
F. Hoffmann-La Roche AG, headquartered in Basel, is one of the largest pharmaceutical companies in the world. The company operates on all continents and employs almost 100,000 people worldwide. In 2016 Roche generated sales of over 50 billion Swiss francs.